The Farmer’s Dog Super Bowl Ad Was A Hit – But What About The Food? Veterinarians Weigh In.
“No, as a veterinary general practitioner, I would not, and do not, recommend this food at all,” Dr. Jessica Self wrote on Facebook. “Farmers Dog, and other boutique diet companies, are centered around marketing tactics that are shady and confusing to non-veterinary consumers. Let’s look at the term “Human Grade.” There was no legal definition for “Human Grade” until a few years ago; and this term only pertains to pet foods.