Every individual who contributes to TCR’s editorial content is provided with a manual which lists TCR’s policies. The policies focus on conflicts of interest and perceptions of conflict with the understanding that we are in the credibility business. Not sensational, misleading stories that sell clicks to advertisers. Our readers are our only constituents. We are the only news media entity focused on news about dogs that operates according to the highest standards of ethical journalism.  Our policies are adapted from the newsroom codes of the Associated Press, Reuters, and The New York Times. We spell out our methods, values, and requirements of all writers in the policies, which we publish, for all to see. This is at the core of what we offer, and what sets us apart.