The Canine Review’s mission is to provide fair, complete, and unvarnished information related to dogs. We believe that caregivers and vendors devoted to treating dog owners and their loved ones professionally and fairly deserve a spotlight – as do those who operate outside those important boundaries.
This mission is shaped by our core belief that we are obligated first to our readers. Our only agenda is truth by way of the facts we gather. We are obsessed with ethics, accuracy, research, and fairness.
THE FIRST AND ONLY INDEPENDENT VOICE FOR DOG LOVERS.
PRODUCED BY PEOPLE AS PASSIONATE ABOUT PUPS AS THEIR AUDIENCE.
TCR has policies in place for all reporters about how we gather our news, including policies about sourcing and conflicts of interest.
Our first obligation is to our readers. Because of our business model, which is subscription-based, our readers are also our customers. Few if any other online journalism entity focused on dogs operates this way.
JOURNALISM POWERED BY A PASSION, TEMPERED BY A COMMITMENT TO FAIRNESS
THE CANINE REVIEW provides dog owners with quality, independent reporting and analysis on topics such as pet health insurance, law and policy issues involving dogs such as real estate and travel, and product safety and quality control issues across the pet industry. In addition to our enterprise reporting and features, TCR’s subscribers get exclusive access to a growing database of profiles on private breeders and animal shelters, rescues, and veterinary hospitals across the country. These profiles are written by a team of reporters on the ground.
NO CONFLICTS, NO AGENDA: OUR READERS ARE OUR ONLY CUSTOMERS AND CANINES OUR ONLY CONSTITUENTS
The pet industry is one of the largest, fastest growing industries in America. But it lacks the kind of regulatory safeguards found in goods and services for people and especially for children. And it has not yet been faced with the kind of accountability that strong, independent journalism brings.
TCR’s mission is to provide fair, complete, and unvarnished information related to dogs. We believe that caregivers and vendors devoted to treating dog owners and their loved ones professionally and fairly deserve a spotlight – as do those who operate outside those important boundaries.